Maldives has always been a celebrity magnet from movie stars to world champion athletes, but there very definition of the term celebrity might just go to recent visitor Kim Kardashian. I’ve covered the top Instagrammers invading this tropical paradise using the Follower count. But the resort marketing directors will be quick to point out that it is all about engagement. And that metric starts with “Likes”. When I consider posts for inclusions in my various “Fashion” collections, popularity is a consideration (ie. a borderline photo with an amazing number of Likes might get included). A few hundred likes is pretty typical for a fine shot even among the more popular fashionistas. Four-figures raises an eyebrow, 5-figures is quite amazing and anything beyond that is quite jaw dropping.
So what it the most popular Instagram post from the Maldives of all time? From what I can determine in my pretty extensive research, it is Kim Kardashian’s “shallow wallow” (a class Maldives pose) Conrad Maldives at with a stratospheric 3,323,466 Likes
The next closest (the only other 7-figure post) I have seen is Kriti Sanon’s (19.2 million Followers) post with 1,289,564 Likes.
Ultimate Maldives Beach Party (#MaldivesBeachParty) thrown by Cara and Poppy Delavigne at the newly launched Finolhu resort. Have we hit peak Instagram in the Maldives?
The Daily Mail headline says it all “Caradise Island: The Delevingne sisters and 160 pals have been given an entire Maldives resort for a week as long as they post selfies to their Instagram fans”…
- “As a model who can open doors anywhere, Cara Delevingne is probably used to fabulous freebies. But an entire holiday island in the Maldives is exceptional, even by her standards. Cara, 24, along with model sister Poppy, 30, will take over Finolhu Baa Atoll for a week from next Saturday – and they’ve invited up to 160 celebrity friends. Of course, the mother of all freebies doesn’t come without strings attached. And the sisters have promised to blitz social media with endless selfies, bringing a fortune in free advertising, thanks to Cara’s 35 million Instagram followers.”
35 million followers is nearly DOUBLE the next most popular Instagrammer to visit the Maldives (Huda Kattan who visited Huvafenfushi and Shanri-La Villingili has 16 million).
One group that needs little prompting to get the party started is the cast of “Made In Chelsea”. This week they recorded their Episode 11 titled “Made in Maldives” from Hideaway Beach resort.
“An eye-opening reality series that follows the lives and loves of the socially elite 20-somethings who live in some of London’s most exclusive postcodes…Stephanie hopes a holiday to the Maldives will be just the tonic to get all of her friendships back on track, while Toff and Richard take their friendship to the next level.”
I had to call this “Best of” award “Relationship Reality TV” to differentiate it from “Challenge Reality TV” of Survivor which has already been recognised.
I’m always surprised that more TV shows and movies don’t get shots at this magical backdrop. Especially, nearby Bollywood. (If anyone has connections to the Indian or French film companies, our award-winning daughter Isley has a stunning script based in the Maldives and based on a true story – #thatguywhohasascript)